Our story ✦

Meet the Founders

Two Friends and a Well-Set Table

We're Inessa and Roni, the two of us behind In&Row. It started the way our best ideas usually do: over a long dinner, frustrated that pulling a beautiful table together meant chasing down a dozen pieces and hoping they'd match. We were sure there had to be a better way, so we built it.

Before it had a name

The Idea

It Began Over Dinner

We kept setting tables for the people we love, and kept hitting the same wall: beautiful pieces that never quite spoke to each other. So we started curating sets ourselves: colors, textures, and proportions chosen to belong together from the first glance. What began as our own shortcut became In&Row.

Deep in the details

Our Promise

Designed to Layer, Made to Last

Everything we make is built the way we set our own tables: start with a Foundation, add Place Settings, finish with an Add-On. Each layer stands beautifully on its own and builds into something more. We sweat the details so you can just enjoy the evening.

What We Believe

01

Effortless by Design

A beautiful table shouldn't take hours. Everything arrives coordinated and ready to place.

02

Quality That Stays

Pieces chosen to be used and loved, season after season, not boxed away after one dinner.

03

Made to Mix

Sets that work alone and layer together, so your table can grow with you over time.

Come Set a Table With Us

Explore the sets and build a look that feels like you.

Shop the Collection